EFB Curated was born from the desire to provide luxury clientele with ingeniously tailored public relations services.
With nearly 10 years of experience, Erica takes her wealth of knowledge from her career at large public relations agencies to create a unique and impactful approach to media for each one of her clients. Her public relations and marketing background spans nationally working from Miami and Fort Lauderdale to Washington D.C. and New York with expertise in the the hospitality, restaurant, real estate, tech, celebrity, and nightlife industries.
As a boutique public relations consultant, she offers a level of personalized attention and dedication to creativity that sets her apart. She has an aptitude for marketing activations, creative writing, and envisioning marketing trends and is best known for her results-oriented, fast-paced work ethic, which consistently secures top-notch results in her clients’ target media publications.
Prior to founding EFB Curated, Erica gained experience at Ferragamo in NYC before joining industry leaders Alison Brod Marketing and Communication in NYC, Carma Connected, and Quinn PR in Miami where her range of prestigious clients included MR CHOW, Zuma, Richard Sandoval Hospitality, KYU Miami, Brickell City Centre, Brickell City Centre, Club Med, Rooftop Cinema Club and Curacao Marriott Beach Resort to name a few.
Over the years she cultivated numerous media relationships and has garnered press placements in the New York Times, New York Post, Vogue, Bloomberg, Forbes, Travel and Leisure, and Departures, amongst others.
Erica’s clients are not treated like just another client – she is an extension of their brand and embeds herself into being her client’s liaison for the media.
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What Our Clients Are Saying…
Mr. Chow
“Erica has always been a pleasure to work with over the years. Erica's highly motivated, creative, diligent, and strong work ethic has contributed significantly to our company's PR success and we hope to collaborate again in the future.”
Curacao Beach Marriott Resort Management
“I have had the pleasure in working with Erica for the past three years… She pays very close attention to details and brings her own perspective and out-of-the-box thinking, which is much appreciated. With excellent communication skills and a deep understanding of our hotel’s landscape, she was successful in helping us create the platform and PR exposure to bring us to another level.”
Curacao Beach Marriott Resort Management